Why You Shouldn't Build a Mobile App

Whenever I have to come up with an example of a cheap app that performs poorly, feels clunky, and frustrates the user every time they use it, one particular app comes to mind. I won’t name the company, but I think it’s important to note that they’re not just in the Fortune 500, but in the top 50. So it’s not like they didn’t have the money to do it right. But for whatever reason, they did not do it right. They did it horribly. And using their app is awful.

I have had similar experience with apps built by some of the widely popular companies. They did not do it right. I wish they would have considered investing in a response web app instead.

Why You Shouldn’t Build a Mobile App

Sunil Shenoy @sunil
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